Local business riding high with new equestrian deal

Regional Development Minister Danny Kennedy pitched in with a visit to the Norman Emerson Group stand to help tee-off Horticulture 2012 which took place at the CAFRE Greenmount campus in Antrim as part of Greenmount's centenary celebrations. Looking on are Philip Stone, left, sales representative and Kenny Crooks, sales and marketing director of the Norman Emerson Group.
Regional Development Minister Danny Kennedy pitched in with a visit to the Norman Emerson Group stand to help tee-off Horticulture 2012 which took place at the CAFRE Greenmount campus in Antrim as part of Greenmount's centenary celebrations. Looking on are Philip Stone, left, sales representative and Kenny Crooks, sales and marketing director of the Norman Emerson Group.

REGIONAL Development Minister Danny Kennedy helped to tee-off Horticulture 2012 when he paid a visit to the stand of the local business the Norman Emerson Group, one of more than 90 companies exhibiting at the one day event being held at the CAFRE Greenmount Campus near Antrim as part of its centenary celebrations.

The Norman Emerson Group is a specialist supplier of Lough Neagh sand which is utilised in everything from equestrian surfaces to sports pitches and golf courses.

The Group has just announced a partnership deal with a company in the Republic of Ireland, Equestrian Services Ireland Limited, which further enhances its Equestrian sand product range.

“Working together and combining our Lough Neagh sand with polypropylene fibres we have produced a quality equestrian surface which is ideal for use on everything from private sand schools to commercial arenas,” explained Norman Emerson Group Sales and Marketing Director, Kenny Crooks.

“Whilst the wet summer has proved challenging to many firms operating within the Horticultural sector it has actually led to increased sales for us on the equestrian front.

“Many equestrian centres and schools along with private individuals have been placing orders for our newly enhanced riding surface in order to beat the weather and overcome the problem of waterlogged surfaces.

“Inclusion of the polypropylene fibres adds stability to the sand surface and the feedback that we have been getting from Equestrian Centre owners has been tremendous.”

And it’s not just the equine world that has been benefitting from the sure footed results achieved by the sand which the company is licensed to extract from Lough Neagh.

“As a company we supply sand which can be used in everything from sports pitch surfaces to children’s play areas and in asphalt and concrete production,” added Kenny. “We have more than 60 years experience in extracting, processing and supplying graded classified sands throughout Ireland but there’s no doubt that over the last six months the demand for our products within equestrian circles has helped us enormously in terms of targeted growth.”

The Norman Emerson Group has almost 70 years experience extracting, processing and supplying graded classified sands throughout Ireland. Sourced from Lough Neagh the sand is double washed to remove silt and then classified to achieve a clean fine grade uniform particle size. It is used in everything from sports pitches and golf courses to Equestrian Centres.