CRAIGAVON Borough Council have launched an innovative marketing campaign promoting the many delights the Borough has to offer, enticing visitors and tourists alike to visit Craigavon and spoil themselves this summer!
Using a mix of billboards, social media, radio and an eye catching brochure distributed to Banbridge, Armagh, Dungannon and in the local area, the campaign highlights all the hidden treasures the vibrant area has to offer. From speciality shops and savvy shopping centres to a fabulous foodie scene, live music, outside adventure and arts and crafts for all the family – there really is something for everyone!
The initiative was organised in partnership with the Chambers of Commerce in Lurgan and Portadown demonstrating the effectiveness of the public and private sector working in partnership.
Chair of the Development Committee, Councillor Darryn Causby, commented: “Portadown, Lurgan and Central Craigavon have so much to offer and this campaign is the perfect way to encourage people in surroundings areas to explore the area. The area is so easy to get around and it’s on the doorstep of a stunning natural world packed with leisure activities – it’s the perfect place to work, rest and play.”
To top it all off the brochure includes a fantastic competition offering readers and visitors the chance to win one of six Apple iPod nano’s! To find out more log onto www.discovercraigavon.com or www.facebook.com/discovercraigavon